Christian Today: Natwivity gets off to flying start

Below is an extract of a report on Christian Today about ‘Natwivity’ – the story of Christmas being told in the form of tweets during the Advent season. The project is being coordinated by Share Creative and Tearfund.

“Twitter is abuzz this Advent season with the story of Christmas being told in the form of tweets.

The annual social media project is looking to have its best year yet, with most tweets being re-tweeted around 30 times.

The Natwivity is a Facebook and Twitter project coordinated by Share Creative and Tearfund. Tearfund said it saw record numbers of hits on its homepage – www.tearfund.org – last weekend.

“It’s been an incredible start to the Christmas season, and one of the most successful social media projects we’ve ever been part of,” says Andrew McCracken, Tearfund’s UK Director.

“I’m very excited that Natwivity, which has been immensely popular over the last three years as well, is this year brought to life by some beautiful images that we’ve collected from around the world.”

Follow Natwivity on Twitter: @Natwivity
Facebook: www.facebook.com/natwivity

From Christian Today

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